Carglass - a board game about behaviour and its impact in the workplace
Commissioned by Carglass, Wakaaro developed a board game that encourages all staff, from warehouse staff to senior management, to reflect in an interactive way on how their daily choices and behaviour affect the company and their colleagues.
Project passport
IMPACT for Carglass
- Client
- Carglass
- Who for
- All staff, from warehouse to management
- What we made
- Board game in Dutch and French
- Result
- Rolled out across the whole organisation
The challenge
Carglass introduced a new framework of values and standards, endorsed by the international head office, which needed to be known and understood by all staff. The target audience was particularly broad: ranging from warehouse staff to branch staff and senior management. A traditional training course or communication campaign risked either remaining too superficial or failing to address the full diversity of roles and profiles within the company.
The solution
Wakaaro developed a board game in which players must make choices as they progress through scenarios. In this way, it conveys not only the value itself, but above all the specific behaviour associated with it and its impact on the company and colleagues. The game thus goes beyond a traditional 'values game': it makes tangible how values translate into everyday choices and behaviour in the workplace.
The game is also designed to be flexible, so it can be played in both competitive and cooperative modes, and can be adapted to the wide variety of roles and profiles within Carglass.
Result & impact
The game is currently in use at Carglass. All staff will play the game over the course of the coming year, regardless of their role or level within the company.
What have we developed?
- A board game with scenario-based and choice-driven mechanics, in two languages (Dutch & French)
- Can be played both competitively and cooperatively
- Adaptable to a wide variety of roles and profiles
- Rolled out across the entire organisation, from warehouse staff to management
Would you like to find out more or discuss a similar project?
Does your organisation face a similar challenge in ensuring that values, standards or behaviours are embedded in all staff in a lasting way? Wakaaro develops bespoke gamification and serious game solutions for companies and organisations of all sizes. Please feel free to get in touch.
