Tailor-made serious games & gamification
You have a message that needs to land. We turn it into an experience people will not forget: physical, digital or both.
Still unsure between tailor-made and ready-made? Take the choice guide →
Sound familiar?
A new set of values needs to reach everyone, from the warehouse to the board room.
Like at CarglassVisitors come, look around and leave, without the story really sticking.
Like at the HopmuseumYou want young people to get a taste of a course or profession, in a way that grabs them.
Like at Ter Groene PoorteYou are looking for a corporate gift or team building people will talk about for ages.
Like this corporate giftYou have a lot of knowledge in-house, but it is hard to get it across to your customers or the general public.
Like at HabitatA complex topic such as sustainability needs to become tangible, with cases from your own organisation.
Like SDGame, with bespoke cases for Vitaz and others
What we can make for you
The format always follows your goal and your audience. A selection of what we have built:
Board and card gamesTangible, social and playable anywhere, no screen needed.For example: IMPACT for Carglass 
Escape rooms and questsSolving puzzles together against the clock: ideal for discovering knowledge.For example: Keukenkriebels 
Apps and digital gamificationFrom a reward system for your sales team to a digital game.For example: Toyota Financial Services 
Team buildings and eventsA day your team experiences together, with a story and a twist.For example: Who is the Roek? 
Visitor experiencesAn interactive layer for your museum or venue, without rebuilding anything.For example: HOP! Hopmuseum Poperinge 
Gamified productsA product or gift with a game inside, so it stays with people.For example: Gamified corporate gift
From challenge to experience, in four steps
- 1.
Get to know each other
A no-obligation chat about your goal, your audience, your timing and your budget.
- 2.
Concept
We come up with a game concept that fits your challenge, with a clear proposal.
- 3.
Build
We design and develop the game. You follow along and steer where needed.
- 4.
Play
We deliver and help with the launch. Then it is over to your players.
- 13,000+players have played our games
- 50+organisations have worked with us
- 15+games and game concepts developed
To bring a complex and abstract topic to life across all levels of the organisation, Wakaaro developed a creative and highly practical solution. The result exceeded all our expectations!
Frequently asked questions
Your question not listed? Just ask us, we are happy to think along.
Ask your questionHow much does it cost to develop a serious game or gamification solution?
The cost of a serious game or gamification initiative depends heavily on the project, and certainly on its scope, but a suitable solution can be found for virtually any budget. It goes without saying that a complex VR game will cost more than a simple card game, but both can achieve the same objective.
Off-the-shelf solutions such as SDGame or the Working Capital Challenge are usually cheaper than developing a new, fully bespoke serious game.
A suitable approach is available for every budget, and experienced partners can advise on the most effective solution within the available resources.
Why should I work with an external partner? Can't I develop a serious game myself?
Developing an effective serious game requires expertise in both game design and learning strategies. An external partner such as Wakaaro brings experience in interactive training, gamification and practical case studies.
By working together, you benefit from:
- Proven methods that deliver real results
- Time and cost efficiency, as you don't have to start from scratch
- Tailor-made solutions that align with your company's specific learning objectives
It is technically possible to create a serious game yourself, but it takes a great deal of time and specialist knowledge to develop a game that truly engages employees and facilitates learning. Collaborating with an experienced partner significantly shortens this process and increases the impact of the training.
Are serious games suitable for all my staff?
A good serious game is developed with the target audience in mind. It is important to know who will be playing the game, what the learning objective is, and how best to reach the employees.
Colleagues from different departments or branches may find it difficult to gather physically around a single game board. For employees with limited time, a shorter or simpler version may be more suitable.
Serious games usually offer customisation options, such as different difficulty levels. This allows employees who already have more knowledge to play a more challenging version, whilst others learn at their own pace.
Is gamification always a digital solution? And are serious games always played in person?
No. Gamification and serious games are developed based on the learning objective, not on the medium. Sometimes a digital solution is ideal, but often a card or board game, an escape room or a team-building activity works just as well. The objective determines which format is most effective.
The choice of format can also affect the budget, and this is usually taken into account during the design phase.
Experienced partners, such as Wakaaro, can utilise various formats to achieve the learning objective, from physical games to digital apps, ensuring that every project is delivered effectively and within budget.
Contact
Interested in a collaboration? Discussing an idea?
Contact us below without obligation, we'll get in touch soon!
Wakaaro is a brand of Think Nova NV · BTW BE 0870.459.687